Posts Tagged ‘content strategy’

Content Strategy: How editorial calendars just might save my sanity

January 25th, 2008 by Kat French 4

Gather ’round, children, because today Auntie Kat is going to tell you a story. Once upon a time, there was a web copywriter who was living the dream, writing copy for an interactive agency. As the web changed, clients stopped asking for updates to their static site copy every few months, and started asking for [...]